Description

This website is a Spanish E-commerce that sells different sorts of footwear, they offer several collections that go from military boots or slippers to safety footwear.

Safety footwear are the main category of this product's E-commerce. However, they differ from the competition by their modern and sporty shoe designs. This online shop works with a Dropshipping model, they have a wide variety of international suppliers which ship the products directly to the final customer.

It also has stock in a logistics center in Madrid. This stock is made up of +100 units and has a value of +7,000€.  

The online store sells to companies (B2B) and individuals (B2C), a 30% of its sales are from companies, some of them make big quantity orders.

The Marketing strategy of the online shop is exclusively based on Google Ads, they are focused on smart campaigns (highly automated). They have been generating a stable income for 2 years, except during the lockdown period where marketing campaigns were paused and the turnover was reduced by 80% - 20% organic income.

There are 2 "employees in the company", the founder and a virtual assistant (customer services and order processing).

Important data of this deal:

  • Monetisation type: E-commerce.
  • Stock value: +7,000€ (its value will be updated at the time of the purchase)
  • Monthly revenue (last 12 months average): 11,529 €
  • Monthly profit (last 12 months average): 3,123 € 
  • Social media accounts included on the deal: Pinterest (>2,000 followers), Instagram (<1,500 followers), Facebook (>1,300 followers) and Youtube channel.
  • Since the website was created it has earned more than 317,400 € 

Stats

Assets included in the sale

  • Domain
  • Account
  • Code
  • Database
  • Social Media accounts
  • Templates

What you need for this business

SEO and SEM knowledge and previous E-Commerce experience.

Reason for sale

The seller has other projects and he wants to use that money to invest on other businesses.

Opportunities

This E-Commerce has a very interesting profit. It is a big opportunity to draw your strategy and improve the SEO and SEM potencial in a business model already tested.

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